The Branding Process
The process of branding your business is fickle, delicate, and requires care and attention to detail, however, the result of the right branding is the ability to trigger emotion and spark interest amongst your target market.
The best logos are ubiquitous with an overall brand identity, and play a role in voicing the positioning, features, and value propositions of your product or service. You can’t build a brand on the back of a logo, but your logo should be helping your business grow, never hindering it.
Your logo will be featured on all of your marketing collateral, including web pages, social media profiles, business cards, print work, presentations, apparel, and of course on your product itself, so you want to make sure it fits perfectly within your brand identity.
How to Create a Remarkable Brand
We have worked with hundreds of companies on curating their story and building their brand.
Brands with world-wide recognition spend millions, if not billions, of dollars to maintain top-of-mind awareness. When you hear the word Cola, you think of Coca-Cola. When you hear the word computer, Apple comes to mind. Branding plays such an important role in a company, that it could mean the difference between a loss of a sale or winning a sale; the difference between growing a company exponentially, or failing miserably.
Not only does Full Blast Creative take the time to create your logo & brand design, we build the story of your company. Full Blast Creative has worked with hundreds of brands, curating their story and building goodwill. Some of the brands Full Blast Creative has developed include: Jujube Business Builders, Wolf Custom Homes, Pi Business Solutions, Braeden Ortt Racing and more.
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Full Blast Creative is an award-winning, full-service Calgary marketing agency. We offer a broad range of online marketing services including: web design, web development, ecommerce development, social media marketing, SEO & SEM services, and email marketing.
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